Company Information

    Parrot Analytics was founded on January 2013. The company is based in Beverly Hills, CA, USA . The number of employees in Parrot Analytics is less than 50. Parrot analytics is a data science company that measures and predicts global demand for content, across all platforms, around the world.

    Here is how Parrot Analytics describes itself: "Discover the most wanted content in 100+ markets across all platforms: Parrot Analytics’ TV360 demand measurement platform provides insight into global, country-specific audience demand for television content."
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          Funding & investors

          Parrot Analytics has received 3 rounds of venture funding. The total funding amount is around $12.4M.

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                        Parrot Analytics - Blog

                          • ‘The Mandalorian’ Boosts Disney+’s Global Rollout as Viewers Isolate

                          • The Mandalorian is the number one digital original series in all seven European markets over the last week, according to Parrot Analytics. In Germany, the blockbuster Star Wars series was 43.21x more in demand than the average TV series. Not only was the show the number one digital original in the market, but it was also the number one most in-demand series overall on March 24.Continue reading ‘The Mandalorian’ Boosts Disney+’s Global Rollout as Viewers Isolate at Parrot Analytics.
                          • TV content analytics based on United States demand data (22 – 28 March 2020)

                          • Image: The Office, NBC AMC’s zombie drama The Walking Dead is America’s most demanded series this week. Rising in demand for a third week in a row, it is now more in demand than last week’s no. 1, Nickelodeon’s Spongebob Squarepants. Season 10 of The Walking Dead is currently airing weekly, but US fans had another reason to be discussing the show this week.Continue reading TV content analytics based on United States demand data (22 – 28 March 2020) at Parrot Analytics.
                          • Linear and streaming TV demand for content in the U.S. (15 – 21 March 2020)

                          • Image: Westworld, HBO In this week’s TV demand chart, Nickelodeon’s Spongebob Squarepants remains the most demanded series in the USA. The ever-demanded cartoon sponge is joined by rising demand for FOX’s animated sitcom The Simpsons and live-action sitcom Brooklyn Nine-Nine. Both shows re-enter the top ten this week, up from 11th and 16th last week respectively. The increased popularity of these shows could indicate that with the current global pandemic, US audiences are increasingly turning to light-hearted content.Continue reading Linear and streaming TV demand for content in the U.S. (15 – 21 March 2020) at Parrot Analytics.
                          • Linear and digital television demand for series in the U.S. (8 – 14 March 2020)

                          • Image: On My Block, Netflix In the overall chart of TV series ranked by cross platform demand for the week of the 8th to the 14th March, 2020, NBC’s Saturday Night Live has been replaced as the top title in the USA. The sketch show has traded places with last week’s second most demanded series, Nickelodeon’s Spongebob Squarepants. While demand for both shows is generally stable, SNL dipped by 6.5% after last week’s high.Continue reading Linear and digital television demand for series in the U.S. (8 – 14 March 2020) at Parrot Analytics.
                          • Television Audience Measurement: US Top 10 (1 – 7 March 2020)

                          • Image: Altered Carbon, Netflix This week, our television audience measurement for the United States shows that NBC’s Saturday Night Live is the most in-demand series. Saturday Night Live’s average of 98.8 million Demand Expressions is a 47.3% increase from last week. A likely reason for the increase is because the episode that aired this week had Senator Elizabeth Warren as a guest. She is a very topical guest for the comedy show, as Warren ending her presidential run was one of the week’s top news stories.Continue reading Television Audience Measurement: US Top 10 (1 – 7 March 2020) at Parrot Analytics.
                          • TV Demand Last Week (March 6, 2020): Spongebob, Clone Wars, Love Is Blind

                          • This week we highlight SpongeBob’s three-peat on the overall charts, along with a razor-thin race for most in-demand digital original. We also look at how Netflix is mixing up its release strategy as it enters the highly competitive romance reality genre.Continue reading TV Demand Last Week (March 6, 2020): Spongebob, Clone Wars, Love Is Blind at Parrot Analytics.

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